Advice Media Plans Expansion in Park City

Pete CodellaNews, Tax Credits

The Governor’s Office of Economic Development (GOED) and Advice Media announced today the company will expand its operations in Summit County, creating up to 100 new jobs.

“We are pleased that Advice Media has chosen to expand in Utah,” said Val Hale, executive director of GOED. “They have been and will continue to be a valuable contributor to the growth of the state’s IT cluster and the increasing prominence of Utah’s Silicon Slopes.”

Based in Park City and with a growing office in the Philippines, Advice Media is a professional team consisting of writers, programmers, graphic artists and digital marketing experts delivering leading solutions for online publishing and marketing.

Advice Media deals primarily with providing digital marketing services for health care practices. Due to rising fixed costs for health care practices, demand for the company’s services is on the rise. As part of the expansion, Advice Media will continue to provide employees 1-2 hour weekly trainings in transferrable skills, plus a twice-a-year, 3 day intensive training.

“Summit County is a fantastic place to work, live and raise a family,” said Shawn Miele, CEO of Advice Media. “All of our employees love being here. As an organization, we are excited to create year-round, high-paying jobs and lifetime career paths in what has traditionally been a local economy largely focused on seasonal employment. We are incredibly excited to be part of the growth in Utah’s Silicon Slopes and thank the State of Utah and the Governor’s office for the help they are providing to us.”

Advice Media has indicated that they will be creating 100 new jobs over the next five years. The total wages, including medical benefits, in aggregate are expected to exceed 125 percent of the Summit County average wage. The projected new state wages over the life of the agreement are expected to be approximately $17,571,355. Projected new state tax revenues, as a result of corporate, payroll and sales taxes, are estimated to be $1,385,348 over five years. The expansion has the potential to result in an expected capital investment of $1 million.

“Congratulations to Advice Media on announcing their plans to expand operations in Park City,” said Jeff Edwards, president and CEO of the Economic Development Corporation of Utah. “We are excited that they continue to experience so much success in Summit County. Their decision to add 100 additional new jobs is great news for the local community and the state as a whole.”

As part of the contract with Advice Media, the GOED Board of Directors has approved up to a maximum tax credit of $207,802 in the form of post-performance Economic Development Tax Increment Finance (EDTIF) incentive, which is 15 percent of the new state taxes Advice Media will pay over the five-year life of the agreement. Each year as Advice Media meets the criteria in its contract with the state, it will earn a portion of the total tax credit incentive.