The Salt Lake Region Small Business Development Center (SBDC) and the Salt Lake Community College Miller Business Resource Center present the Second Annual Utah Crowdfunding Conference April 28, 7:30 a.m. to 5:30 p.m. at SLCC’s Miller Campus. The event is sponsored by My City Journals and the Utah Governor’s Office of Economic Development.

Panel discussions and speakers will focus on creating powerful crowdfunding campaigns and viral videos, recruiting “influencers” and equity crowdfunding. As part of the conference, attendees will crowdfund ideas or products for the Crowdfund Hero Competition—winners will receive cash awards.

“Last year we had over 300 attendees and many great speakers and panelists,” said Bryce Hansen, assistant director of the Salt Lake SBDC. “This year we’re taking the conference to a higher level by adding training from highly-experienced and knowledgeable experts in equity crowdfunding.”

The presence of crowdfunding to support entrepreneurs through online donations has grown from $1.5 billion in 2011 to more than $34 billion in 2015.  In May 2016, Equity crowdfunding becomes legal in the U.S.

“Crowdfunding has become a major resource for companies to create good ideas and see their products become reality,” said Jim Herrin, director of the Salt Lake SBDC. “With the addition of equity crowdfunding this May, the opportunity to bring many more products to market should substantially increase.”

The conference cost, with breakfast and lunch included, is $33.95 until April 24, and $41.95 April 25-28. To register online or for more information visit www.utahcrowdfundingconference.com.