The Utah Film Commission Brings Back THE HUB for 2013

Pete CodellaNews

The Utah Film Commission (UFC) will once again present THE HUB, a hospitality lounge, during the 2013 Sundance Film Festival at 751 Main Street in Park City, Utah. This year’s Festival runs from January 17-27.

THE HUB is a Sanctioned Festival Venue and is adjacent to the Sundance ASCAP Music Café. It will be open from 10:00 AM – 5:00 PM starting on January 18th and ending on January 26th. The lounge will provide an experience for Festival attendees providing an introduction to Utah as a business, travel, and of course a filmmaking destination.

Principal Partners of THE HUB, Adnews and FilmUtah, will assist the UFC with showcasing Utah locations, crews, and production services.

“Having a Main Street presence during the Sundance Film Festival is crucial to our mission of promoting the state as a film destination,” said Marshall Moore, Director of the Utah Film Commission, an agency of the Governor’s Office of Economic Development (GOED).

Lead Supporters of THE HUB are the Salt Lake Community College and the Art Institute of Salt Lake City. Both schools will have exhibit space inside the venue, where Festival attendees can explore more about what each one of these organizations has to offer in the role of education as it pertains to film and digital media.

The UFC will also hold daily panels on a variety of topics at THE HUB from 11:00 AM – 12:30 PM targeted to independent filmmakers. A full schedule of these panels will be posted online at http://hub.verite.com.

THE HUB will not only serve as a go-to destination for exhibits and informative panels — this year, festival-goers will actually have the opportunity to create! The UFC is proud to provide hitRECord, Joseph Gordon-Levitt’s open-collaborative production company, with a home at this year’s festival. hitRECord will build a full-service video and audio recording studio located at THE HUB. ‘The RECroom’ is where the Sundance Film Festival community will be empowered to collaborate with hitRECord’s world-wide community of 150,000 artists on a wide-array of multi-media art-projects. www.hitrecord.org

“Hosting panels, providing hospitality and working with hitRECord will allow our office to engage with filmmakers and business professionals as well as the general public,” Moore said.

For the past three years, the Utah Film Commission, the Utah Governor’s Office of Economic Development (GOED), and the Utah Office of Tourism have been designated by Sundance Institute as the Festival Host State.