News Release
For Immediate Release

August 14, 2014

Michael Sullivan, GOED Communications Director

Utah Global Forum Helps Businesses Export to Mexico
Managed Strategies’ CEO will highlight business opportunities for Utahns in Mexico

Salt Lake City, UTAH — With 95 percent of eligible customers outside of the U.S., the Utah Global Forum will spark an interest in Utah companies who want to reach beyond local borders to Mexican customers. Expert in Latin-American business markets, CEO and International Sales Director of Managed Strategies, Cristina Hernandez, will share with forum attendees the high potential Utah businesses have to succeed in Mexico.

Managed Strategies specializes in helping US companies reach their target market in Mexico. According to The World Bank, Mexico is the second largest economy in Latin-America. Hernandez acts as a representative between clients and head buyers for the largest Mexican retailers and distributors. Managed Strategies works with clients in information technology, agriculture, manufacturing and more.

Hernandez brings nine years of professional experience in investment management and international business in the U.S., UK and Mexico. With an increased focus on export success, the State of Utah recently selected Hernandez as the international trade representative for Mexico. Hernandez is key to highlighting the promising opportunities for Utah businesses in the Mexican market.

Any company with an intent in growing or starting their firm in exporting should attend the Utah Global Forum, presented by Governor Gary R. Herbert. UGF is Utah’s premiere international event organized to connect Utah business owners, leadership, sales and marketing professionals with the global market and to showcase what makes Utah great for foreign investors. The event will attract a broad domestic and international business audience and will inspire attendees to start or increase global trade and investment.

The forum will be held Sept. 24 in the Salt Palace, Grand Ballroom. To register, visit Registration is limited and will sell out quickly.


Cristina Hernandez, CEO and international sales director, Managed Strategies

About the Utah Governor’s Office of Economic Development (GOED)

The Governor’s Office of Economic Development (GOED) charter is based on Governor Gary Herbert’s commitment to economic development statewide. Utah’s economic development vision is that Utah will lead the nation as the best performing economy and be recognized as a premier global business destination. The mandate for this office is to provide rich business resources for the creation, growth and recruitment of companies to Utah and to increase tourism and film production in the state. GOED accomplishes this mission through the administration of programs that are based around targeted industries or “economic clusters” that demonstrate the best potential for development. GOED utilizes state resources and private sector contracts to fulfill its mission.  For more information please contact:  Michael Sullivan, 801-538-8811 or