The Women’s Business Center of Utah (WBCUtah) has helped women realize their full potential for over 20 years by offering a wide variety of training and advising services.
WBCUtah serves women business owners in all 29 counties with offices in Cedar City and Salt Lake City, a dozen virtual centers, and online training at WBCUtah.org.
“We tailor our services to the unique opportunities, challenges, and nature of women,” said Ann Marie Wallace, Women’s Business Center of Utah state director. “Whether it’s a quick tip or handholding through a challenging process, our passionate team is available to any woman business owner or aspiring entrepreneur from Cove to St. George and every town in-between.”
The organization is a 501(c)(3) nonprofit organization funded in part through a cooperative agreement with the U.S. Small Business Administration, in partnership with the Salt Lake Chamber, with a mission to help Utah women build confidence, create opportunities, and experience success in business ownership.
WBCUtah offers one-on-one advising and a wide variety of group training conducted virtually at this time, in addition to online courses and webinars, to help women learn how to manage successful businesses. Two popular courses the center offers include its Key Business Skills training and Next Step program.
Key Business Skills training is a 2–3-week series that focuses on business-related topics, such as marketing, finance, or managing your business. The course objective is to provide a more in-depth view of the subject matter.
Next Step is a project-based cohort program designed to help women business owners organize and fine-tune their business operations and financial management. Participants find clarity in their value proposition, learn how to focus on generating revenue, and be data-driven in managing cash flow. As participating women business owners implement internal processes, they enhance their business’ long-term sustainability and resilience.
“The WBCUtah Next Step Program was the boost I needed to get organized and start focusing my energy on how to grow,” said Mika Lee, owner of Honey Teahive. “The program helped guide me with experts and a strong curriculum foundation to help me build my success in the upcoming years.”
When you consider women make the majority of consumer purchasing decisions and control the purchases of more than one-third of all small businesses, women are the heart of the economy. We couldn’t be more thrilled to be a helpful resource for them, added Wallace.