For Immediate Release
August 27, 2014

Kelleigh Cole
Manager, Utah Broadband Project
Governor’s Office of Economic Development

Ryan Yonk
Assistant Professor of Political Science
Southern Utah University and Strata Policy

Utah Broadband Project Releases Report on Home Internet Usage
Who in Utah is Not Online?

SALT LAKE CITY – The Utah Broadband Project recently released the Utah Broadband Nonadopters Demand Study Report, which details the findings on why people do not use the Internet in Utah, and the barriers they face in accessing the Internet. The report found that people who are not using the Internet, also known as nonadopters, are evenly distributed amongst all age, household income, education and employment status categories.

“With Utah having one of the highest broadband adoption rates in the country, it was difficult to find people who did not access the Internet,” said Kelleigh Cole, manager of the Utah Broadband Project. “This confirms Utah’s commitment to be a highly connected state even with our large geographic and rural areas.”

The Utah Broadband Project contracted with Utah State University and Southern Utah University to complete the survey. The study team surveyed 500 residents who do not subscribe to home Internet service, resulting in over 27,000 calls made.

The report found that 44 percent of nonadopters are not subscribing to home Internet service because they believe they don’t need it or are not interested in having Internet access at their place of residence, even though many of them are accessing the Internet at another location. About 27 percent of respondents said they would be more likely to subscribe to Internet if they received some type of computer training.

The report is divided into regions to support the efforts of the Utah Broadband Project’s recent Regional Broadband Planning Council initiative. These sections provide some insight into regional broadband adoption and are intended to provide supplemental information to the statewide survey.

Funding for this study was provided by the Utah Broadband Project, which is a joint effort between the Governor’s Office of Economic Development, the Public Service Commission and the Department of Technology Services’ Automated Geographic Reference Center, which is funded through the National Telecommunications and Information Administration (NTIA).

A full version of the report can be found here:


About the Utah Broadband Project
The Utah Broadband Project is a joint effort between the Governor’s Office of Economic Development, the Public Service Commission (PSC), and the Department of Technology Services’ Automated Geographic Reference Center (AGRC) to develop a statewide map of available broadband services and a plan to increase broadband adoption and deployment in Utah. The Project maintains Utah’s interactive broadband availability map, and works with broadband providers to gather and verify data twice each year.  The Utah Broadband Project has won several awards, including a 2011 GovMark Council Award and the 2011 January Achievement Award from the Utah Product Management Council.

About the Utah Governor’s Office of Economic Development
The Governor’s Office of Economic Development charter is based on Governor Gary Herbert’s commitment to economic development statewide. The mandate for this office is to provide rich business resources for the creation, growth and recruitment of companies to Utah and to increase tourism and film production in the state. GOED accomplishes this mission through the administration of programs that are based around targeted industries or “economic clusters” that demonstrate the best potential for development. GOED utilizes state resources and private sector contracts to fulfill its mission. For more information please contact: Michael Sullivan, 801-538-8811 or